scollins
The roars return to the PGA
Golf shines again and bills with the return of Tiger Woods The number one golfer in the world and the highest earning…
A Chronicle of a Death Foretold
Experts in crisis management affirm that to be successful, it is necessary to anticipate events by anticipating the intrinsic risks of the…
When your last name is your brand
With a business network made up of more than 85% family businesses, these are important factors in economic and social development and…
Just Did It : when the brand becomes vocal
Last week Nike released one of its first images for its 30th anniversary commemorative campaign. The image with Colin Kaepernick’s face and…
The golden hour
We will all be exposed to a dire situation in our lives, the question is when and of what magnitude. What determines…
Casa Brugal: Leadership in the crisis
As gold is tested in fire, so are companies and their leadership in crisis. Great leaders handle adversity differently. When most decide…
The double edge of a social position
Over the years the form of communication and the media have changed in ways never before imagined. Decades ago, it would seem…
Bad timing
Through the years we learn the value of our words. Life teaches us that we must be careful with what we express,…
The message is two
The right to free expression is a resource that we can make use of thanks to the passage of time and the…
El mensaje es de dos
El derecho a la libre expresión es un recurso del que podemos hacer uso gracias al paso del tiempo y la evolución…