When your last name is your brand
With a business network made up of more than 85% family businesses, these are important factors in economic and social development and the generation of
Media Review
- Go back
Just Did It : when the brand becomes vocal
Last week Nike released one of its first images for its 30th anniversary commemorative campaign. The image with Colin Kaepernick’s face and the words: “Believe
The golden hour
We will all be exposed to a dire situation in our lives, the question is when and of what magnitude. What determines our capacity is
Casa Brugal: Leadership in the crisis
As gold is tested in fire, so are companies and their leadership in crisis. Great leaders handle adversity differently. When most decide to see difficulty
